INSIGHTS
Notes on WordPress engineering, plugins, and shipping at scale.
Writing about the WordPress problems that do not show up in tutorials. Performance work, plugin architecture, scaling, and the engineering decisions behind production builds.
LATEST POSTS
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Dev Tip #1: How to Add a Custom Admin Notice in WordPress
Sometimes your plugin or theme needs to show a message in the WordPress admin area — maybe a success message…
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5 Things I Always Do Before Releasing a Plugin
I’ve released quite a few WordPress plugins now — some for fun, some for clients, and some that grew beyond…
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How I Decide What Plugin to Build Next
I’ve built quite a few WordPress plugins over the years. Some turned out great and are now active on thousands…
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I Started a YouTube Channel — xwpankit
This year, I decided to try something new. After years of writing plugins, blog posts, and building quietly, I’ve started…
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Why Building Slowly Beats Building Fast
The internet moves fast.Especially in the WordPress world, it can feel like there’s always a rush to ship, to launch,…
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What Makes a Good WordPress Plugin in 2025?
The WordPress ecosystem has evolved a lot since I first started working with it in 2013. Back then, plugins were…
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Productivity as a WordPress Dev: My Daily System
I’ve tried all the productivity hacks — most didn’t stick. Here’s the simple daily system that actually works for me…
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How I Built a Plugin Used by 1M+ Sites
What started as a simple freelance task turned into a plugin downloaded over a million times. This is the story…
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Why I’m Starting This Blog (Again)
I’ve tested all the tools and systems — but what stuck was something simpler. Here’s the daily rhythm that keeps…